Customer Analytics Unveiled: Woopra vs. Google Analytics

We speak to data lovers every day who ask us what sets Woopra apart from competing analytics solutions. So, we’ve decided to launch a series called “Customer Analytics Unveiled.” Here we shed light on the available solutions in the marketplace and the differing feature sets to help bring clarity to the noise. Woopra vs. Google ...

Customer Analytics Unveiled: Woopra vs. Google Analytics

We speak to data lovers every day who ask us what sets Woopra apart from competing analytics solutions. So, we’ve decided to launch a series called “Customer Analytics Unveiled.” Here we shed light on the available solutions in the marketplace and the differing feature sets to help bring clarity to the noise. Woopra vs. Google ...

Don’t Let Your Galactic Empire Fall Apart

Dealing with customer data is a lot like managing a galactic empire. At times if feels unwieldy and impossible. Every day you make important choices about the depth and breadth of your product line, decide which customers to target, and determine how to reach those customers — not to mention the tough calls you have ...

Don’t Let Your Galactic Empire Fall Apart

Dealing with customer data is a lot like managing a galactic empire. At times if feels unwieldy and impossible. Every day you make important choices about the depth and breadth of your product line, decide which customers to target, and determine how to reach those customers — not to mention the tough calls you have ...

How To Track and Measure Adwords Success

Measuring Adwords conversion success is part art, part science. But it all starts with analytics. They key to measuring adwords effectiveness is making sure you’re tracking your campaigns correctly to begin with. It’s true you can’t improve what you don’t measure, but you can’t measure what you don’t track. Here’s how to get started. Tag ...