5 Actionable Methods to Engage Mobile Customers

The post below was written by Julia Holovko, a customer support expert at business SMS provider TextMagic Ever since Google reported that mobile searches surpassed that of desktop in 2015, marketers have doubled their efforts to find the best strategies for reaching out to mobile customers. As many businesses will tell you, mobile isn’t a ...

Applying the Data Glue: The Quest for a Data-Driven Culture

Welcome to part two in a three-part series taking marketers on the journey to a Data-Driven Culture. In this series, you’ll learn how to design a data-fueled marketing strategy that removes the gut check from decision making and enables hyper-relevant marketing at a global scale. In part one of this series, we discussed the importance ...

Applying the Data Glue: The Quest for a Data-Driven Culture

Welcome to part two in a three-part series taking marketers on the journey to a Data-Driven Culture. In this series, you’ll learn how to design a data-fueled marketing strategy that removes the gut check from decision making and enables hyper-relevant marketing at a global scale. In part one of this series, we discussed the importance ...

Customer Analytics Unveiled: Woopra vs. Google Analytics

We speak to data lovers every day who ask us what sets Woopra apart from competing analytics solutions. So, we’ve decided to launch a series called “Customer Analytics Unveiled.” Here we shed light on the available solutions in the marketplace and the differing feature sets to help bring clarity to the noise. Woopra vs. Google ...

Customer Analytics Unveiled: Woopra vs. Google Analytics

We speak to data lovers every day who ask us what sets Woopra apart from competing analytics solutions. So, we’ve decided to launch a series called “Customer Analytics Unveiled.” Here we shed light on the available solutions in the marketplace and the differing feature sets to help bring clarity to the noise. Woopra vs. Google ...